„… Corporate Brand Purchase IntentionChaudhuri and Holbrook (2001)Cronbach’s alpha = .9075-point scale anchored …” „… agree” Schwaiger (2004) Cronbach’s alpha = .870 [CB] is a top competitor in its market. As far as I …” „… scale anchored by “strongly disagree” / “strongly agree” Schwaiger (2004) Cronbach’s alpha = .885 [CB …”

„… .: J. McInerney, Th e Folds of Parnassos. Land and Ethnicity in Ancient Phokis, Austin 1999, 252 f …” „… nicht fest datierbar, aber nach den Buchstabenformen – gebrochene Mittelhaste des Alpha – sowie der …”

„… bubble. Apple’s market value has even increased more than a five hundred-fold since the end of 2002, more …”