Marketing ZFP

Browse Volumes: Marketing ZFP
MAR Volume 42 (2020) Issue 2
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    • Andrea Gröppel-Klein, Claudia Franke, Anja Spilski 3 - 18
    • Udo Wagner, Elisabeth Steiner, Carmen Hartmann, Katharina Braun 19 - 34 Download PDF file for chapter "  Crossmodal Correspondences between Color, Smell, and Texture: Investigating the Sensory Attributes of a Body Lotion "
    • Nima Mehrafshan, Alexander Permann, Mark Heitmann, Maxine Materne 35 - 54
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