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Andreas Scharf, Bernd Schubert, Patrick Hehn - Marketing
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Marketing

2015 Schäffer-Poeschel, Stuttgart
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doi.org/10.34156/9783799269506
Jochen Becker - Marketing-Konzeption
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Marketing-Konzeption

2019 Vahlen, München
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doi.org/10.15358/9783800657605
Ellen Roemer - Internationales Marketing Management
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Internationales Marketing Management

2014 Schäffer-Poeschel, Stuttgart
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doi.org/10.34156/9783799267441
Christian Stoffers - Agiles Krankenhaus-Marketing
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Agiles Krankenhaus-Marketing

2020 MWV Verlag, Berlin
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doi.org/10.32745/9783954665266
Brian P. Rüeger, Frank M. Hannich, Rainer Fuchs, Steffen Müller, Michael Klaas, Adrienne Suvada - Emotionalisierung im digitalen Marketing
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Emotionalisierung im digitalen Marketing

2018 Schäffer-Poeschel, Stuttgart
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doi.org/10.34156/9783791043159